Launched in February 2003, Ready is a National public service campaign designed to educate and empower Americans to prepare for, respond to and mitigate emergencies, including natural and man-made disasters. The goal of the campaign is to promote preparedness through public involvement.

Ready and its Spanish language version Listo ask individuals to do four key things:

  1. Stay informed about the different types of emergencies that could occur and their appropriate responses
  2. Make a family emergency plan
  3. Build an emergency supply kit
  4. Get involved in your community by taking action to prepare for emergencies

To learn more about and how you can mitigate the effects of emergencies on those you care for, visit